Tourism

Tourism

Our Tourism Program

Overview

Strongim Bisnis is working to improve tourism stakeholders’ decision-making through the provision of and access to tourism market research and intelligence; increasing potential visitors’ awareness of Solomon Islands as a destination through improved visibility (especially online); improving potential visitors’ decision-making thanks to better provision of and access to destination travel planning information; improving visitors’ experience of Solomon Islands as a result of improved quality, quantity and value for money of tourism products/services; improved provision of tourism-specific training services; and more coordination and collaboration of tourism stakeholders.

Our work will support women, youth, and people-living-with-disabilities to access finance, training, formal jobs and leadership positions in the tourism sector, resulting in a more inclusive and sustainable industry.

Improve tourism stakeholders’ decision-making through the provision of and access to tourism market research and intelligence.
Increase potential visitors’ awareness of Solomon Islands as a destination through improved visibility (especially online).
Improve potential visitors’ decision-making thanks to better provision of and access to destination travel planning information.
Improve visitors’ experience of Solomon Islands as a result of improved quality, quantity and value for money of tourism products/services; improved provision of tourism-specific training services; and more coordination and collaboration of tourism stakeholders.
Western Province Tourism Association partnership developed to increase memberships and deliver trainings in preparation for anticipated international flights.
Partnership signed with Tourism Solomons supporting rebranding and ongoing marketing initiatives.
Partnership signed with Solomon Islands Discovery Expeditions supporting marketing of a new product to the market of domestic cruises in the Solomon Islands.
Partnership signed with Solomon Islands Infrastructure Development Tourism Fund supporting loan applicants and assistance in completing applications for flexible loans initiated by Solomon Airlines and the New Zealand government.
Partnership signed with the Ministry of Culture and Tourism supporting the rollout of the minimum accommodation standards.
Key partnerships are in development with SunPower, Western Province Tourism Association and Central Province Tourist Operators Association to increase access to affordable solar products; Solomon Travel Portal to support a digital campaign to increase awareness online of the Solomon Islands in international markets; and Solomon Islands Dive Operators to supporting increased sector collaboration.